Breast Cancer Awareness Day 2024

It's Breast Cancer Awareness Month where your socials will undoubtedly be flooded with all things pink!

Only a tiny percent (less than 15%) of all funds raised globally for breast cancer research are dedicated to metastatic breast cancer (MBC), the only kind that kills.

After over 9 years of living with MBC I am living proof that it is possible to lead a fairly normal and good quality of life.

I am currently on my 9th line of treatment, my first targeted treatment, which only goes to show that time, dedication and resources are allowing the research to be done that is resulting in treatments that will extend lives. The cure is out there and we are getting closer!

For many people, Breast Cancer Awareness Month is often overwhelming, triggering and can instil anger, myself included this year, after all, there is nothing pink and fluffy about cancer. However, the amount of awareness and funds raised during this month is invaluable.

As someone who is feeling overwhelmed this year, I understand the fine line between pink washing and advocating. I will be posting one picture a day in the stories on my Instagram account of a FEARLESS. tribe member who has previously shown their support. We’d love you to become part of the FEARLESS. tribe too, but at the very least, please share the stories, or this newsletter, within your network. Let’s fight for a cancer free future together!